US-based tech platform Squeeze has acquired Youtility, a UK technology start-up, in a bid to offer a unique embedded experience for both businesses and their customers.
The collaboration hopes to combine the consumer-facing expertise of Squeeze with the market-leading B2B services of Youtility, to bring about a transformative change in the financial sector.
Squeeze is a rapidly growing platform dedicated to helping consumers manage, evaluate, and save on their recurring insurance contracts. Youtility, based in the UK, operates a market-leading B2B API platform. It collaborates with banks and fintech companies to deliver integrated home finance management services, providing customers with a streamlined way to manage their household finances.
The move comes in response to a report from The Office for National Statistics, which claims that there has been a significant rise in UK household energy bills, leading to a growing need for banks and FinTech platforms to support their customers in better managing and saving money.
Elias Janetis, Founder and CEO of Squeeze, said “I am excited that our expert team and unique technology can help UK consumers to make more informed decisions and to save money on their home finances. Our combined technologies will allow banks to embed essential money saving actions and help all customers, not just the financially savvy, bring about a new era of price comparison to the UK market.”
Tyler Randolph Boyd, Chief Strategy Officer and Lead of the newly combined group, noted “By combining the consumer facing expertise of Squeeze with the market leading B2B services of Youtility, we will offer a one-of-a-kind embedded experience both for businesses and their consumers.”
Youtility co-founders Will Kostoris and Charlie Quigley, said “We are excited to bring together the Squeeze and Youtility technologies and accelerate the businesses development by harnessing Squeeze’s expertise from the US market. We are thrilled to join forces with such a strong team and to align our collective missions to help people save money on their largest payments year after year.”